Nathen McVittie
Creative Marketer and Strategic Consultant



Football XYZ (2021)

Born out of our Where Is Football community, I founded Football XYZ as a DAO (decentralized autonomous organization) dedicated to creating positive change in football using web3; harnessing the power and potential of football’s diverse communities to make the game more democratic, transparent, inclusive, and grassroots-driven.

FXYZ’s vision was to become a home for football-related projects of a variety of sizes, covering everything from buying and running a team to charitable efforts and industry innovation.  

At its peak we had thousands of members in Discord contributing to a more fair and equitable game.

Read our manifesto here: Another Football is Possible...

Football XYZ never died, but with a downturn in the market and shifting personal priorities the project was put on pause.